6sense scores the account. Captiwate talks to the visitor.
6sense is an enterprise ABM platform: intent data, predictive buying stages, advertising and email agents, quoted per package. Captiwate identifies the company and the person on your site, then lets your team chat, call or video-call them while they’re still on the page, at one published price with unlimited seats.
Where Captiwate is different
The visit itself, not only the account score
6sense tells you which accounts are in-market and pushes that into ads, email agents, workflows and your CRM. It has no website chat of its own: the documented path is a Drift integration on a separate API subscription. Captiwate does the identification and then lets your team chat, call or video-call the visitor while they’re still on the page, with AI chat covering the hours nobody is online.
People on the page, not only reverse-IP accounts
6sense’s web de-anonymization works at the account level from IP data, and 6sense positions that as the compliance-safe choice; person-level identification is an open feature request in its own community. Captiwate identifies the visiting company and, where lawful, the person on the page, under GDPR and CCPA with SOC 2 Type II and ISO 27001 certification.
One published price, no credits
6sense publishes no prices. Sales Intelligence comes in three custom-quoted packages, contacts are unlocked with data credits, and Vendr puts the median contract at $63,199 a year. Captiwate is priced on monthly visitors, from $15,000/year, with unlimited seats, conversations and identified companies on every plan.
Feature comparison: Captiwate vs 6sense
6sense is a revenue intelligence and ABM platform: it scores accounts from intent and predictive models, then activates them through ads, email agents, workflows and your CRM. Captiwate is the on-site conversation layer: identify the visitor, then talk to them. 6sense does more off your site; Captiwate does more on it.
| Feature | Captiwate | 6sense |
|---|---|---|
| Company-level visitor identification | Included | Reverse IP (6signal) |
| Person-level visitor identification | Included | Account-level only; person-level is a community feature request |
| Third-party intent & predictive scoring | Behaviour signals on your own site | Keyword-level intent, predictive buying stages |
| Live chat with a human rep | Included | Only via Drift integration |
| Live video calls & co-browsing | Included | Not included |
| AI chat, 24/7 | Included | AI Email Agents (email only); RevvyAI is for internal research |
| Scheduling & click-to-meet | Included | Email Agents hand off to a rep to book; no on-site scheduler listed |
| Real-time Slack / Teams alerts | Included | Email & Slack DMs, daily or weekly digests; Teams not listed |
| HubSpot & Salesforce sync | Two-way, every plan | Two-way (HubSpot syncs nightly); in all Sales Intelligence packages |
| B2B advertising & audience orchestration | Not included | Digital Advertising, Audience Builder, Intelligent Workflows |
| Pricing model | Monthly visitors — unlimited seats | Custom quote per package; data credits for contacts |
| Compliance | SOC 2 Type II, ISO 27001, GDPR, CCPA | SOC 2 Type 2, ISO 27001, ISO 42001, GDPR, CCPA/CPRA |
| Free trial | No — custom demo on your site | Not listed publicly |
| Starting price | $15,000/year (Grow) | Not published; Vendr median $63,199/year |
Swipe sideways to see both columns →
Last verified: 2026-09-04 against 6sense.com/pricing, 6sense.com/platform/sales/pricing, 6sense.com/trust and 6sense’s help docs (support.6sense.com) for alerts, Drift and HubSpot integrations. Feature availability as published by each vendor; “not listed publicly” means we could not find it on their pages. 6sense publishes no prices; the median contract figure is Vendr marketplace data (February 2026), not a 6sense list price.
Pricing: custom quotes vs. one number
6sense quotes every package individually, meters contact data with credits, and typically signs multi-year enterprise terms. Captiwate sells annual plans on a single number — your monthly visitors — with nothing metered on top.
- Grow: $15,000/year, up to 20,000 monthly visitors
- Scale: $30,000/year, 20,000–100,000 monthly visitors
- Unlimited: Custom, 100,000+ monthly visitors
Billed annually. Unlimited seats, conversations, identified companies and co-browsing on every plan.
- Sales Intelligence + Data Credits + Predictive AI: Custom quote — predictive scores & buying stages, Sales Copilot, web visitor ID, third-party intent, alerts, CRM integration, data credits
- Sales Intelligence + Data Credits: Custom quote — same without the predictive model; credits unlock emails, phone numbers and enriched records
- Sales Intelligence + Predictive AI: Custom quote — predictive model and Sales Copilot without data credits
- Revenue Marketing: Custom quote — Email Agents, Digital Advertising, Audience Builder, Intelligent Workflows, Smart Form Fill; Predictive is an add-on
No list prices; contact sales. Vendr (February 2026, 383 purchases) reports a median of $63,199/year and a range of $11,753–$177,404, with multi-year contracts common. Packages as listed on 6sense.com/pricing, verified 2026-09-04.
Which one fits your motion?
These are different tools, and some teams run both. Pick by whether the gap in your funnel is before the visit or during it.
“One thing that should get any business excited about Captiwate is when there is a call coming from a visitor. A user is calling the website — that is pretty cool, and that is the dopamine hit.”
Frequently asked questions
Can I migrate from 6sense to Captiwate?
Yes. Captiwate takes care of teams coming from 6sense financially and during the move. Setup is a single JavaScript snippet; from there you connect HubSpot or Salesforce, point alerts at Slack or Teams and rebuild the account segments you care about as Captiwate traffic segments and automation flows. Bring your current 6sense setup to a 30-minute walkthrough and leave with a plan.
How does 6sense pricing compare to Captiwate’s?
6sense does not publish prices. Its Sales Intelligence pricing page lists three custom-quoted packages (with or without data credits and the predictive model) and Revenue Marketing is quoted separately, so you need a sales conversation for a number. Vendr’s marketplace data (February 2026, 383 purchases) reports a median of $63,199 per year and a range from $11,753 to $177,404, with multi-year terms common; third-party guides also describe a free Sales Intelligence tier with 50 monthly credits that we could not find on 6sense.com on 2026-09-04. Captiwate is annual and priced on monthly visitors: Grow is $15,000/year up to 20,000 visitors, Scale is $30,000/year up to 100,000, Unlimited is custom, with unlimited seats, conversations and identified companies included.
Does 6sense identify individual visitors like Captiwate does?
No. 6sense identifies the account behind a visit from IP data (its 6signal technology) and says its intent signal does not identify anonymous visitors at the person level; person-level identification is an open feature request in the 6sense community. Captiwate identifies the visiting company and, where lawful, the person on the page, and shows your reps that context before they start a chat, a video call or a co-browsing session.
Do I need both 6sense and Captiwate?
Some teams run both. 6sense covers what happens off your site: third-party intent, predictive buying stages, display advertising, email agents and audience orchestration across your CRM. Captiwate covers what happens on it: identifying the visitor and giving your team a live chat, video or co-browsing session in the moment, with AI chat after hours. If you use 6sense mainly for website visitor identification and Slack alerts, Captiwate replaces that part on its own.
Is there a free trial?
No, a free trial is not available today. We offer a fully customized demo built around your website, so you can see how Captiwate would work on your live site before committing.
Do I need a developer to set up Captiwate?
No. Adding Captiwate is a single JavaScript snippet, similar to Google Analytics. Our team handles the full setup and most customers are live within minutes — no engineering resources required.
Want the numbers first? See pricing →
Switching from 6sense? Migration included.
We take care of teams coming from 6sense — financially and during the move. Bring your current setup to a 30-minute walkthrough on your own website and leave with a plan.
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