Don’t route your leads. Connect with them.
Captiwate turns website visitors into conversations in seconds, not days. Companies using Captiwate see 30% more demos booked in addition to their traditional routing systems.
Same goal, fundamentally different approaches
Both Captiwate and Chili Piper aim to improve your lead conversion process. What’s emerged, however, is that there are two distinct ways to do this:
Connecting with your visitors while they’re on your site. Works best when lead response times and the human touch are absolutely crucial — with the caveat that it requires human attention and resources.
Complex routing systems that process leads after they’ve submitted forms. Works for companies with complex routing needs and multiple teams, but often introduces delays between visitor interest and human connection.
Feature comparison
| Feature | Captiwate | Chili Piper |
|---|---|---|
| Website Visitor Identification | Included | Included |
| Intent Data & User Behavior | Included | Included |
| Real-Time Engagement | Included | Phone only |
| Live Chat & Video Call Capabilities | Included | Limited |
| Form Routing | Not applicable | Included |
| SDR-to-AE Handoff | Not applicable | Included |
| Complex Routing Rules | Limited | Included |
| Pricing | From $15,000/year | From $1000 + $30 / user/month |
Swipe sideways to see both columns →
Why choose Captiwate?
Real-time alerts
Our advanced system notifies your sales team the moment a high-value lead lands on your website.
Immediate engagement
Connect with prospects instantly through call or chat while their interest is at its peak.
Higher conversion rates
Turn warm leads into hot opportunities with timely, personalized interactions.
The human touch in a digital world
Personalized approach
Equip your sales team with real-time visitor insights for truly tailored conversations.
Complex sales support
Perfect for high-value products and services that benefit from immediate expert guidance.
Build lasting relationships
Start meaningful conversations from the very first interaction.
When to choose Chili Piper
Complex routing needs
Ideal for enterprises with multiple teams requiring sophisticated lead distribution rules.
Form-first approach
Best for companies whose process requires collecting detailed information before human contact.
Multiple product lines
Designed for businesses with complex product offerings requiring specialized routing logic.
Pricing that scales with your success
Not only do the two approaches differ, but the pricing does too. While Chili Piper offers comprehensive routing features, their enterprise platform comes with enterprise pricing — especially at scale. Captiwate might require more human attention, but you pay for the size of your funnel rather than the size of your team — unlimited seats and unlimited conversations are included at every tier.
- Grow: $15,000/year, up to 20,000 monthly visitors
- Scale: $30,000/year, 20,000–100,000 visitors
- Unlimited: Custom, 100,000+ visitors
- Starter: Not available
- Business: $1,440/mo
- Enterprise: Custom
Choose the right solution for your sales strategy
Don’t let another high-value prospect slip away. Start converting more leads with real-time, personalized engagement.
Switching from Chili Piper? Migration included.
We take care of teams coming from Chili Piper — financially and during the move. Bring your current setup to a 30-minute walkthrough on your own website and leave with a plan.
4.8 on G2