Clearbit tells you who visited. Captiwate lets you talk to them.
Clearbit now lives inside HubSpot as Breeze Intelligence: firmographic enrichment and company-level visitor intent, paid in HubSpot Credits. Captiwate identifies companies and people on your site — then lets your team chat, call or video-call them while they’re still on the page, with AI chat after hours.
Where Captiwate is different
Identify, then talk — not just enrich
Clearbit’s technology now runs inside HubSpot as Breeze Intelligence: it appends firmographics to CRM records and lists which companies visited your site, so a rep can follow up later. Captiwate does the identification and then lets your team chat, call or video-call the visitor while they’re still on the page — with AI chat covering the hours nobody is online.
People, not only company records
HubSpot’s buyer intent “connects anonymous web visitors to known companies’ IP addresses” and stores company-level activity. Captiwate identifies the visiting company and, where lawful, the person — and shows your reps who they are talking to before they answer, under GDPR and CCPA, with SOC 2 Type II and ISO 27001 certification.
One number, no credit meter
Breeze Intelligence is paid in HubSpot Credits at $0.01 each on top of a HubSpot seat plan: 10 credits per company added from buyer intent, 10 credits per company per month to monitor signals, and unused credits expire monthly. Captiwate is priced on monthly visitors — from $15,000/year — with unlimited seats, conversations and identified companies on every plan.
Feature comparison: Captiwate vs Clearbit
Clearbit was a data company, and inside HubSpot it still is: Breeze Intelligence enriches records, flags visiting companies and shortens forms. Captiwate starts from the same identification and adds the conversation layer on top — and it works with HubSpot rather than instead of it.
| Feature | Captiwate | Clearbit (Breeze Intelligence) |
|---|---|---|
| Company-level visitor identification | Included | Buyer intent: reverse-IP, inside HubSpot |
| Person-level visitor identification | Where lawful | Company-level only; contact enrichment works on records you already hold |
| Live chat with a human rep | Included | Not part of Breeze Intelligence; HubSpot sells live chat separately |
| Live video calls & co-browsing | Included | Not included |
| AI chat, 24/7 | Included | Not part of Breeze Intelligence; HubSpot’s Customer Agent is a separate credit-based product |
| Scheduling & click-to-meet | Included | Not part of Breeze Intelligence; HubSpot Meetings sold separately |
| Real-time Slack / Teams alerts | Included | Via HubSpot workflows; daily / weekly email digests |
| HubSpot & Salesforce sync | Two-way, every plan | Native to HubSpot; Salesforce via HubSpot’s bi-directional integration |
| Works without HubSpot | Any site, any CRM | HubSpot subscription required; clearbit.com has no signup or price list |
| Pricing model | Monthly visitors — unlimited seats | HubSpot Credits ($0.01 each) on top of a HubSpot seat plan |
| Compliance | SOC 2 Type II, ISO 27001, GDPR, CCPA | SOC 2 Type II, SOC 3, GDPR, CCPA (HubSpot Trust Center); ISO 27001 not listed |
| Free trial | No — custom demo on your site | No standalone trial; paid HubSpot tiers include monthly credits |
| Starting price | $15,000/year (Grow) | Credits included with HubSpot Starter (from $20/seat/month); extra packs $10 per 1,000 credits |
Swipe sideways to see both columns →
Last verified: 2026-09-04 against clearbit.com, Clearbit’s blog and changelog, HubSpot’s Buyer Intent and HubSpot Credits product pages, the HubSpot Credits rate sheet in HubSpot’s Product & Services Catalog, HubSpot’s Knowledge Base (buyer intent, data enrichment FAQ, credits and billing) and HubSpot’s Trust Center. Feature availability as published by each vendor; “not listed publicly” means we could not find it on their pages. Chat, AI agents and meetings are separate HubSpot products, not part of Breeze Intelligence.
Pricing: credits vs. one number
Standalone Clearbit no longer has a public price list. Its capabilities are sold as Breeze Intelligence inside HubSpot and metered in HubSpot Credits on top of a seat plan. Captiwate sells annual plans on a single number — your monthly visitors — with nothing metered on top.
- Grow: $15,000/year, up to 20,000 monthly visitors
- Scale: $30,000/year, 20,000–100,000 monthly visitors
- Unlimited: Custom, 100,000+ monthly visitors
Billed annually. Unlimited seats, conversations, identified companies and co-browsing on every plan.
- Standalone Clearbit: no public price list or signup — clearbit.com reads “Clearbit has joined HubSpot”; the free platform, Weekly Visitor Report and Clearbit Connect ended April 30, 2025, the Logo API on December 8, 2025
- Included credits: HubSpot Starter 500, Professional 3,000, Enterprise 5,000 per month (5,000 / 10,000 with Data Hub or Customer Platform); unused credits expire monthly
- Extra credits: $10 per 1,000-credit pack ($9 on annual billing) or $0.01 per credit pay-as-you-go
- What credits buy: 10 credits per company added from buyer intent, 10 credits per company per month to monitor signals (50 for a custom signal); standard record enrichment no longer consumes credits
Requires a HubSpot Starter, Professional or Enterprise subscription (Sales Hub Starter from $20/seat/month, Professional from $100/seat/month, monthly billing). As listed on hubspot.com, HubSpot’s Product & Services Catalog and clearbit.com, verified 2026-09-04.
Which one fits your motion?
Both tools are honest about what they do. Pick by what you want to happen after a visitor is identified.
“One thing that should get any business excited about Captiwate is when there is a call coming from a visitor. A user is calling the website — that is pretty cool, and that is the dopamine hit.”
Frequently asked questions
Can I migrate from Clearbit to Captiwate?
Yes. Captiwate takes care of teams coming from Clearbit financially and during the move. Setup is a single JavaScript snippet; from there you connect HubSpot or Salesforce, point alerts at Slack or Teams and you have the visitor feed Clearbit Reveal or the Weekly Visitor Report used to give you — plus live chat, video and AI chat. If you keep Breeze Intelligence for enrichment, both run side by side through the two-way HubSpot sync. Bring your current Clearbit or Breeze setup to a 30-minute walkthrough and leave with a plan.
What happened to Clearbit?
HubSpot acquired Clearbit in late 2023 and folded its enrichment and website-visitor intent into HubSpot as Breeze Intelligence. clearbit.com now reads “Clearbit has joined HubSpot!” with a login for existing customers and no price list or signup. On February 13, 2025 Clearbit announced that the free Clearbit platform, Weekly Visitor Report, Clearbit Connect, TAM Calculator and free Slack integration would be discontinued on April 30, 2025, and the Logo API was sunset on December 8, 2025. Breeze Intelligence requires a HubSpot Starter, Professional or Enterprise subscription (as published on clearbit.com and hubspot.com, 2026-09-04).
How does Breeze Intelligence pricing compare to Captiwate’s?
They are different models. Breeze Intelligence is paid in HubSpot Credits on top of a HubSpot seat plan: Starter includes 500 credits a month, Professional 3,000 and Enterprise 5,000, extra packs cost $10 per 1,000 credits ($0.01 per credit pay-as-you-go), and unused credits expire at the end of the month. Buyer intent uses 10 credits per company added and 10 credits per company per month to monitor signals; standard record enrichment no longer consumes credits (HubSpot Credits page, rate sheet and Knowledge Base, 2026-09-04). Captiwate is annual and priced on monthly visitors: Grow is $15,000/year up to 20,000 visitors, Scale is $30,000/year up to 100,000, Unlimited is custom — with unlimited seats, conversations and identified companies included.
Can I keep Breeze Intelligence for enrichment and add Captiwate?
Yes, and many HubSpot teams do. Breeze Intelligence enriches company and contact records inside HubSpot; Captiwate handles the on-site conversation — it identifies the visiting company and, where lawful, the person, then lets a rep open a chat, a video call or a co-browsing session, with AI chat after hours. Captiwate syncs two-way with HubSpot on every plan, so conversations, meetings and identified visitors land on the same records Breeze enriches. Teams on Salesforce or no CRM at all get the same identification without a HubSpot subscription.
Is there a free trial?
No, a free trial is not available today. We offer a fully customized demo built around your website, so you can see how Captiwate would work on your live site before committing.
Do I need a developer to set up Captiwate?
No. Adding Captiwate is a single JavaScript snippet, similar to Google Analytics. Our team handles the full setup and most customers are live within minutes — no engineering resources required.
Want the numbers first? See pricing →
Switching from Clearbit? Migration included.
We take care of teams coming from Clearbit — financially and during the move. Bring your current setup to a 30-minute walkthrough on your own website and leave with a plan.
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