Common Room ranks the signal. Captiwate answers the visitor.
Common Room pulls CRM, product, community, social and website signals into one account score and hands it to your reps for outbound. Captiwate identifies who is on your site right now — and lets your team chat, call or video-call them before they leave.
Where Captiwate is different
The visit becomes a conversation, not a task
Common Room turns a website visit into a signal: it scores the account, alerts Slack and hands the contact to RoomieAI or your sequencer for outbound. Captiwate identifies the same visitor and then lets your team chat, call or video-call them while they’re still on the page, with AI chat answering when nobody is online.
Person-level ID that isn’t US-only
Common Room’s enhanced person-level identification runs through Vector, which is “geofenced to only operate in the United States”; outside the US you get company-level IP matching. Captiwate identifies the visiting company wherever your traffic comes from and adds person-level identification where lawful — GDPR and CCPA compliant, SOC 2 Type II and ISO 27001 certified.
One number, no seat or credit caps
Common Room’s Essential plan is $2,500/month billed annually for 5 seats, with website de-anonymization capped at 1,000 a month and RoomieAI metered in credits. Captiwate is priced on monthly visitors — from $15,000/year — with unlimited seats, conversations and identified companies on every plan.
Feature comparison: Captiwate vs Common Room
Common Room is an account-intelligence platform: it aggregates signals from many channels, scores accounts and feeds outbound. Website visitor identification is one of those signals. Captiwate starts from the website visit and adds the layer that talks to the visitor.
| Feature | Captiwate | Common Room |
|---|---|---|
| Company-level visitor identification | Included | IP-based; “up to 50% of website traffic” |
| Person-level visitor identification | Included | US traffic only (via Vector); 1,000/month on Essential and Advanced |
| Signals beyond your website (CRM, product usage, community, social, job changes) | Website behaviour and CRM context | 50+ native signal integrations |
| Live chat with a human rep | Included | Not included |
| Live video calls & co-browsing | Included | Not included |
| AI chat with visitors, 24/7 | Included | RoomieAI researches and drafts outbound; no visitor chat |
| Scheduling & click-to-meet | Included | Not listed publicly |
| Real-time Slack / Teams alerts | Included | Slack, unlimited alerts; Microsoft Teams not listed |
| HubSpot & Salesforce sync | Two-way, every plan | Every plan; fields synced in, contacts pushed out |
| Pricing model | Monthly visitors — unlimited seats | Seats + contacts + credits; de-anonymization capped per month |
| Compliance | SOC 2 Type II, ISO 27001, GDPR, CCPA | SOC 2, GDPR, CCPA; ISO 27001 not listed |
| Free trial | No — custom demo on your site | No — request a demo |
| Starting price | $15,000/year (Grow) | $2,500/month billed annually (Essential) |
Swipe sideways to see both columns →
Last verified: 2026-09-04 against commonroom.io/pricing, commonroom.io, the web-visitor-identification and RoomieAI product pages, the integrations and security pages and Common Room’s website-visitor-tracking docs. Feature availability as published by each vendor; “not listed publicly” means we could not find it on their pages. Common Room’s Essential price is the annual-billing figure shown on their pricing page; Advanced and Enterprise are custom.
Pricing: seats and credits vs. one number
Common Room prices by plan tier, with included seats, a contact ceiling, a monthly cap on website de-anonymization and credit pools for RoomieAI research and Prospector; custom signals and social & community engagement are add-ons. Captiwate sells annual plans on a single number — your monthly visitors — with nothing metered on top.
- Grow: $15,000/year, up to 20,000 monthly visitors
- Scale: $30,000/year, 20,000–100,000 monthly visitors
- Unlimited: Custom, 100,000+ monthly visitors
Billed annually. Unlimited seats, conversations, identified companies and co-browsing on every plan.
- Essential: $2,500/month billed annually — 5 seats, up to 100k contacts, 1k website de-anonymizations/month, 5k RoomieAI research credits, 2.5k Prospector credits, shared CSM
- Advanced: Custom — 15 seats, up to 250k contacts, 1k website de-anonymizations/month, 7.5k research & 7.5k Prospector credits, dedicated CSM
- Enterprise: Custom — 30 seats, up to 750k contacts, unlimited website de-anonymization, 10k research & 15k Prospector credits, dedicated CSM
Billed annually. Custom Signals, Social & Community Engagement and DataAgent are add-ons; additional seat and overage prices are not listed publicly. As listed on commonroom.io/pricing, verified 2026-09-04.
Which one fits your motion?
These are different products that overlap on one feature. Pick by where your pipeline actually starts: in a signal feed, or on your website.
“One thing that should get any business excited about Captiwate is when there is a call coming from a visitor. A user is calling the website — that is pretty cool, and that is the dopamine hit.”
Frequently asked questions
Can I migrate from Common Room to Captiwate?
Yes. Captiwate takes care of teams coming from Common Room financially and during the move. Setup is a single JavaScript snippet; from there you connect HubSpot or Salesforce, point alerts at Slack or Teams and rebuild your website segments as Captiwate traffic segments and automation flows. Bring your current Common Room setup to a 30-minute walkthrough and leave with a plan.
How does Common Room pricing compare to Captiwate’s?
Common Room’s published plan is Essential at $2,500/month billed annually for 5 seats and up to 100,000 contacts, with website de-anonymization capped at 1,000 a month and RoomieAI metered in credits; Advanced (15 seats) and Enterprise (30 seats, unlimited de-anonymization) are custom (as listed on commonroom.io/pricing, 2026-09-04). Captiwate is annual and priced on monthly visitors: Grow is $15,000/year up to 20,000 visitors, Scale is $30,000/year up to 100,000, Unlimited is custom — with unlimited seats, conversations and identified companies included.
Does Common Room identify individual visitors like Captiwate does?
Partly. Common Room identifies visiting companies from IP addresses everywhere, and identifies known visitors who submit a form, log in or click a tracked email link. Its enhanced person-level identification of anonymous visitors (“up to 50% person-level visibility of US-based web traffic”) runs through Vector, which is geofenced to the United States. Captiwate identifies the visiting company and, where lawful, the person on the page, and shows your reps that context before they start a chat, a video call or a co-browsing session.
Do I need both Common Room and Captiwate?
They can coexist. Common Room does more upstream: product usage, community, social and job-change signals, account scoring and RoomieAI outbound. Captiwate covers what happens on the website: identify the visitor, alert the rep, chat, call or co-browse in the moment, and let AI chat handle after-hours. If Common Room is mainly your website-visitor feed, Captiwate replaces that part outright; if you rely on its cross-channel signals, keep it and add Captiwate as the on-site layer.
Is Captiwate GDPR compliant, like Common Room?
Yes. Captiwate is GDPR and CCPA compliant, SOC 2 Type II and ISO 27001 certified, and offers customizable data-privacy options to meet the specific needs of your customers. Common Room states it is SOC 2 certified and GDPR and CCPA compliant; its docs note that website tracking identifies only the company by default, with person-level identification of anonymous US visitors as an option.
Is there a free trial?
No, a free trial is not available today. We offer a fully customized demo built around your website, so you can see how Captiwate would work on your live site before committing.
Do I need a developer to set up Captiwate?
No. Adding Captiwate is a single JavaScript snippet, similar to Google Analytics. Our team handles the full setup and most customers are live within minutes — no engineering resources required.
Want the numbers first? See pricing →
Switching from Common Room? Migration included.
We take care of teams coming from Common Room — financially and during the move. Bring your current setup to a 30-minute walkthrough on your own website and leave with a plan.
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