CRM-Native ABM
HubSpot reviewed
One of the 31 tools in our ABM Tools list. Here’s what HubSpot does, its key features, pricing and who it’s best for.
★ 4.4 on G2 ✍️ Reviewed by the Captiwate team
HubSpot
CRM-Native ABM
G2 Rating
4.4
Pricing
ABM features included in Marketing Hub Professional from $1,200/month
Best For
B2B marketing and sales teams that want an all-in-one CRM, marketing automation, and ABM platform.
At a glance
What HubSpot does
HubSpot includes native ABM features across its Marketing and Sales Hubs — account scoring, target lists, buying role tracking, and intent integrations for teams that want ABM without adding a standalone vendor.
Key features
Account-based target lists and company scoring
Buying role tracking across contacts at target accounts
ABM reporting and account-level engagement dashboards
Bombora and G2 intent data integrations
Native CRM integration across marketing and sales
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