ABM Tools

B2B SaaS teams focused on ABM-driven email outreach and high-volume cold email at scale.

B2B marketing teams that want to identify anonymous website visitors at the company level and route them to sales.

B2B SaaS and community-led companies that want to combine CRM data, product signals, and community engagement for account prioritisation.

B2B companies targeting mid-market to enterprise accounts across the DACH, Benelux, and Nordics regions using IP-based advertising.

B2B revenue teams that want to identify and engage companies showing intent to buy based on third-party content consumption.

Best for mid-size to enterprise B2B companies focused on website personalization.

B2B sales teams that want to be alerted when a former champion or key contact moves to a new company.

B2B SaaS companies that want to send personalised physical gifts to target accounts as part of their ABM or demand gen strategy.

Revenue operations teams on Salesforce that want intelligent lead-to-account matching and routing.

Former Engagio customers — now part of Demandbase One.

Former Adobe Campaign customers seeking enterprise marketing automation.

Former ActiveDEMAND customers seeking marketing automation with ABM features.

B2B marketing teams using Salesforce or Marketo that want AI-driven demand generation with paid social and display automation.

Enterprise B2B marketing teams that want to personalise their website content for specific target accounts.

Mid-market B2B teams wanting account-based advertising and visitor identification without enterprise ABM pricing.

B2B sales and marketing teams that want a combined contact database, sequencing, and basic ABM targeting in one tool.

B2B companies focused on mid-market to enterprise accounts that want IP-based display advertising without cookie dependency.

B2B revenue teams on Salesforce or HubSpot that want intent data bundled with B2B contact intelligence.

Former Alyce customers — now part of Sendoso following acquisition.

B2B marketing teams wanting affordable, scalable ABM with sales intelligence in a single platform.

Mid-size B2B companies wanting account-based advertising via content syndication with CTV and audio channel options.

Former Clearbit customers — now part of HubSpot as Breeze Intelligence.

Former Triblio customers — now part of Foundry (IDG).

Former Marketo customers — now Adobe Marketo Engage within Adobe Experience Cloud.

B2B teams that want company-level visitor identification and Dealfront's combined European data.

B2B companies with Scandinavian or Nordic market focus that want company data and prospecting in one platform.

B2B sales teams and ABM programmes that need a legacy Terminus entry — see Terminus ABM Platform above.

Enterprise B2B teams that want AI-driven account intelligence, predictive buying stage modelling, and intent data.

B2B marketing and sales teams that want an all-in-one CRM, marketing automation, and ABM platform.

Enterprise B2B marketing teams running full-funnel ABM programmes with intent data, advertising, and sales intelligence.

Ideal for mid-size to enterprise B2B companies with content-heavy marketing strategies.