Mid-Market ABM Advertising
RollWorks reviewed
One of the 31 tools in our ABM Tools list. Here’s what RollWorks does, its key features, pricing and who it’s best for.
★ 4.3 on G2 ✍️ Reviewed by the Captiwate team
RollWorks
Mid-Market ABM Advertising
G2 Rating
4.3
Pricing
From $12,000/year
Best For
Mid-market B2B teams wanting account-based advertising and visitor identification without enterprise ABM pricing.
At a glance
What RollWorks does
RollWorks is a mid-market ABM platform combining account-based advertising, visitor identification, and HubSpot-native integration — an accessible entry point for teams running their first ABM programme.
Key features
Account-based display and LinkedIn advertising
Visitor identification and website intent signals
Account scoring and ICP targeting
HubSpot-native integration with native sync
Pipeline impact reporting and attribution
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