Drift reviewed
One of the 10 tools in our Sales Engagement Platforms list. Here’s what Drift does, its key features, pricing and who it’s best for — plus an honest take from the Captiwate team.
What Drift does
Drift pioneered the conversational marketing category for B2B, offering AI chatbots, live chat, and account-based engagement. It was acquired by Salesloft and officially sunset in 2026, with 1mind named as its exclusive AI successor.
Key features
Pioneered real-time B2B conversational marketing
AI chatbots with account-based targeting
Live chat with intelligent routing to reps
Conversational landing pages
Deep CRM and ABM platform integrations
Captiwate's take
Drift defined this category. Its shutdown signals how fast the market is moving — chatbot-first approaches are being replaced by AI agents that can actually hold a full sales conversation. If you were a Drift customer, 1mind is the designated successor. If you're evaluating alternatives, Qualified is the closest like-for-like for enterprise Salesforce teams.
See how Captiwate fits into your stack
You’ve done the research. Now see how real-time buyer engagement fits alongside the tools you’re already using.
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